5 Reasons to Include Promotional Products in Your Marketing Mix Infographic

5 reasons to include promotional products in your marketing strategy for brand awareness customer engagement lead generation and sales growth

5 REASONS TO INCLUDE PROMOTIONAL PRODUCTS IN YOUR MARKETING MIX

Exceptional Reach

Did you know that 8 in 10 people own anywhere from one to ten promotional products? Not only that, but 66% of recipients will regift promotional items they no longer use. In fact, 6 in 10 individuals keep these products for up to two years. This translates to a significant opportunity, as 83% of people are more inclined to engage with a brand after receiving promo products, and 79% will even research the brand.

Unmatched Recall Value

The recollection of your brand can soar when you utilize promotional products. An astounding 9 in 10 people can recall your brand, while 8 in 10 remember your message and 7 in 10 retain your call to action.

Widespread Brand Exposure

Promotional products are everywhere! 91% of individuals keep at least one in their kitchen, 74% have one at their workplace, and 55% possess one in their bedroom.

Cost-effective and powerful, promotional products deliver superior results compared to traditional advertising methods.

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