ItÂ’s a new era of inter-connectivity and the transformation canÂ’t be stopped. Just this month, Facebook purchased WhatsApp for $19 billion, a concrete example of up-and-coming app businesses rocking the foundations of the mobile market. Do you want your business to be remembered as a victim of its own habit, clinging desperately to the old world, or will your marketing strategies be looked back on as the product of an emerging future?
